I'm a content strategist and brand writer with 7+ years of experience building editorial programs, developing brand narratives, and writing product and campaign content for technology and healthcare companies.

I'm currently Head of Content Marketing at Waymark, a 200-person healthcare technology startup, where I was the company's first dedicated content marketing hire. I own brand messaging, editorial strategy, and cross-channel campaign copywriting, and I work closely with product, design, and executive leadership to shape how the company communicates its mission and products.

I also run Minutiae Content Co., a content strategy consultancy I founded in 2018. Through the consultancy, I've built brand positioning and messaging frameworks, ghostwritten executive thought leadership with placements in Forbes, Business Insider, and Inc., and managed editorial operations for clients including TikTok, Adobe, and Ad Age.

My background is rooted in editorial craft. I hold an MFA in Creative Writing from National University and a BA in Journalism from Temple University, and I bring a journalist's instinct for clarity and a fiction writer's attention to voice and structure to everything I produce. I also hold an MBA from Quantic School of Business and Technology, which grounds my content work in business strategy and measurable outcomes.

In 2024, I received the Netty Award for Best Newsletter Content, recognized for driving 60%+ growth in client newsletter subscribers within three months.

I'm especially interested in roles where editorial quality, product storytelling, and strategic thinking intersect, and where the bar for writing craft is high.